Make the keychain they'll actually use.

Keytra adds tap-to-return to the tags, keychains, and collars you sell. If one gets lost, whoever finds it taps it with their phone and sees your customer's message. You keep your design, your brand, and your store.

Any shape, any style. Same Keytra inside.

Two ways to work with Keytra.

Whether you're adding to a product line or starting something new, the technology and the production path are the same. Where you start is different.

Add Keytra to your line

For brands, creators, and shops with an audience

Your fans already want your merch. A Keytra tag is the piece they'll carry every day. Bring your design or your designer, and it ships with your next drop.

  • Keep your look. We fit Keytra to your design, not the other way around.
  • We review every design so every tag works.
  • Sell it anywhere you already sell.
Talk to us about a drop

Start a tag brand

For founders with a niche in mind

Have an audience that needs its own kind of tag? We help you shape it: who it's for, what it says when it's found, and how it's made.

  • Finder messages written for your audience.
  • Setup phrases that fit what's being tagged.
  • The same production path established brands use.
Talk to us about your idea

Everything starts with the Keytra coin.

Every Keytra-enabled tag is built on the same round coin, about 30 mm across. Build a figure on top of it, or set it into a flat tag. Either way, the look is yours.

A lucky-cat figure standing on a white coin base A pixel-style corgi figure on a green coin base A red race car figure on a black coin base

A figure on a base

Your character, mascot, or product, sculpted on top of the coin. Collectible-style keychains people want to show off.

A brown leather teardrop tag A black motel-style key fob A translucent blue round tag

A flat tag

The coin built into a tag in your shape, material, and colors: leather, acrylic, rubber, wood, metal.

Bottom face artwork: the Keytra mark in the center, Found me? across the top, Tap phone across the bottom.

The same underside, every time

The bottom of the coin carries the Keytra mark and "Found me? Tap phone," so anyone who finds it knows what to do.

Concept mockups. Available in 25, 30, and 35 mm coin sizes.

Everyone has one job.

You

Design it and sell it, wherever you already sell.

Your customers

Set up their tag on their phone in about a minute and write their own message.

Whoever finds it

Taps it with any phone and sees the message. No app, nothing to sign up for.

You design it. We make sure it works.

We don't make or sell your product. You own it from design to customer. Our job is to make sure every tag with the Keytra mark does what it promises.

Working with your own designer? We'll work with them directly.

  1. Design

    You or your designer create the tag, following our placement guide.

  2. Review

    We check where the Keytra core sits and where the mark goes, then tap-test samples on real phones. Approved designs carry the mark.

    Keytra certified
  3. Print

    We introduce you to a print partner who makes your tags with a Keytra core inside.

  4. Ship

    They ship to you, or to a fulfillment warehouse that sends orders straight to your customers.

What comes with Keytra.

Works on any phone

Finders tap and read. Nothing to download, nothing to sign up for.

Works forever

No battery, no subscription, nothing for your customers to renew.

No customer data

Messages live on the tag. There's no database to protect and nothing to leak.

Finder copy, done for you

We write what finders see, in a tone that makes people want to help.

Setup, handled

The link on your packaging fills in the tag size and item type, so customers just write their message.

A ready-made setup card

A print-ready card for the box that walks customers through setup.

Your own item typeNiche brands

Tags for something specific get their own finder line and setup phrases.

A person, not a portal

We onboard every partner ourselves, from first sketch to first shipment.

A mark people trust

The Keytra mark tells buyers the tag works, wherever they bought it.

Two numbers, no surprises.

We'll quote both once we've seen what you're making. Your print partner quotes the printing separately, and you set your own retail price.

A one-time design reviewPlacement, mark, and tap testing for each new design.
One price per tagCovers the Keytra core and everything it does, for as long as the tag exists.

Questions partners ask.

Do I need to understand how it works?

No. You design and sell the product. We handle everything that makes it work, and we check every design before it goes to print.

Do my customers need an app?

Nobody needs an app to read a Keytra tag. Setup takes about a minute on the customer's phone, and the link on your packaging takes them straight there.

Who owns the customer?

You do. They buy from your store under your brand. We never see their details, and their message is stored only on their tag.

What happens to tags if Keytra goes away?

The message is written on the tag itself, and the page that shows it is a simple static page with no servers or databases to keep running. That's what lets us promise it works forever.

Can I use my own designer?

Yes. We'll work with them directly and share our placement guide. If you don't have one, we can help you find one.

Who's responsible for the physical product?

You are, along with your print partner: materials, safety, and labeling for the markets you sell in. We're responsible for the Keytra part working as promised.

Where can I sell?

Anywhere: your own store, marketplaces, events, or retail. Keytra doesn't take a cut of your sales.

Tell us what you're making.

A few details help us come back with something useful. We read every message and reply personally.

Prefer email? [email protected]

Which describes you?
Where do you sell now?